Return PURESSENTIEL OPEN DAY NEW BIO MASSAGE OILS Goals: Presentation to the press of the new Bio Massage Oils line and the Esbeltez special line on the Spanish market. Actions: Organization of an Open Day Session at the Santo Mauro Hotel in Madrid for the women’s, cosmetics and lifestyle media. Management of an event in [...]
Actualidad
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Return PRESS TRIP TO MAURITIUS Goals: Awareness of two hotels, Le Méridien Ile Maurice and The Grand Mauritian, owned by the Starwood Group in Mauritius. Actions: Organization of a discovery trip to Mauritius for 9 high-end publications related to the target readers of the Starwood Group. Results: Goals reached in terms of number and length [...]
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Return PRESENTATION OF THE NEW JUVENA Goals: Launching of the new identity of Juvena. Presentation of the new Juvena product line reformulated with the exclusive SkinNova SC Technology. Actions: MADRID Press Conference attended by the International Training Manager and R&D Manager of Juvena. Organization and management of exclusive interviews. BARCELONA Press Conference for leading Catalan [...]
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Return PRESENTATION OF THE COMPANY Goals: Launch in Spain of the American prêt à porter firm Jones New York in cooperation with El Corte Inglés with 3 different actions. Actions: PRESS CONFERENCE Press Conference with the PR Manager of El Corte Inglés, who introduced and presented the firm to the media attending the event. FASHION [...]
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Return ORGANIZATION OF A PRESS OPEN DAY Goals: Introducing new products of Gardena and McCulloch to the media. Brand affinity. Actions: Search for a location for the presentation event. Decoration of the space. Invitations writing and sending to the media and attendance follow-up. Preparation of a Press Kit. Results: 19 journalists at the event, including [...]
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Return DAHON Press Lunch Goals: Presentation of the DAHON folding bicycles to the men’s, sports’, women’s and lifestyle media. Actions: For the presentation of the Dahon brand to the media, a press lunch was organized in Madrid Río Park. The participating journalists were able to test different models of the brand. Results: Great welcome of [...]
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Return PRESENTATION OF CONTINENTAL VC’S CONTI HYBRID LINE Once or twice a year, we bring together the managers of the Continental Commercial Vehicle Tires division and the trade press. We introduce the most relevant new products and strengthen links with journalists, therefore promoting brand fidelity. During the most recent meeting, Continental VC’s Conti Hybrid line [...]
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Return LAUNCH OF BOBBIN BICYCLES Goals: Launch of the London bicycle company Bobbin Bicycles among women’s, men’s and lifestyle press. Actions: A communication strategy was developed looking for a high awareness in a short time, so quick and direct press actions were put into action; these were very effective in order to promote the brand. [...]
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Return ANNE KLEIN EVENT FOR BLOGGERS IN MÁLAGA Goals: Awareness of the Anne Klein brand and its international strategy through the opening of new stores in Spain and Portugal. Actions: Trip to Málaga with the Intro Ibérica team and the brand’s ambassador in Spain - Helen Lindes. A presentation event also took place at the [...]
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PRESS OFFICE INTRO IBÉRICA carries out the tasks of a press office, always in contact with the clients’ marketing departments, in order to convey the corporate image to the highest number of audiences by means of: Customized communication plans Press releases - writing and delivery Corporate dossiers Interviews, reports and bylined articles Product test management [...]
Agencia de Comunicación con más de 30 años de experiencia en crear visibilidad. Apasionados, productivos e internacionales.
GABINETE DE PRENSA
ORGANIZACIÓN DE EVENTOS
COMUNICACIÓN DIGITAL
MARKETING DE CONTENIDOS
