Puressentiel Event

Goals:

• Presentation to the press of the new Bio Massage Oils line and the Esbeltez special line on the Spanish market.

Actions:

• Organization of an Open Day Session at the Santo Mauro Hotel in Madrid for the women’s, cosmetics and lifestyle media.
• Management of an event in Barcelona to the Catalan press with the presence of Isabel Pacchioni (Founder of Puressentiel Lab).

Results:

• Great success with more than 55 attendees who enjoyed learning about the properties of essential oils and their benefits for body and mind.
• Increased interest in the brand among the media, helping to achieve a higher visibility.
• Increased sales of Puressentiel products in pharmacies and para pharmacies.