TBS BARCELONA PRESS MEETING

Goals:

  • Having a press appointment to introduce news from the school and explain future projects of TBS Barcelona.

Actions:

  • Invitation of the business, education and marketing press from Madrid and Barcelona. After the conference, a brief visit to the facilities was paid.

Results:

  • Qualified impact in the media: 20 articles about the conference. Two of them were interviews with the Manager of TBS Barcelona.